tag:blogger.com,1999:blog-1569744605620721949.post5753908955538561406..comments2023-11-03T00:27:59.937-07:00Comments on History at the Table: Three Tough Questions, Part 3: How Political is Your Palate?Unknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-1569744605620721949.post-34101941182154765042012-04-01T12:49:45.212-07:002012-04-01T12:49:45.212-07:00Good points, Sarah (I expect nothing less from you...Good points, Sarah (I expect nothing less from you!). My sense is that some of the motivation to lean in the direction of feel-good rather than feel-bad stems from frustration with the immensity of making a dent in those big-time politics, and the decision just to try to operate on a smaller level where you can actually effect change (while feeling more positive overall). And of course you're right that guilt and shame just don't play well for very long, or at all.CATHY STANTONhttps://www.blogger.com/profile/11471830785628905120noreply@blogger.comtag:blogger.com,1999:blog-1569744605620721949.post-28182664257211371102012-04-01T11:17:32.834-07:002012-04-01T11:17:32.834-07:00Such a good question! For consumers making point-...Such a good question! For consumers making point-of-sale decisions, I think that feel-good is a better choice. Evidence to hand (obesity, debt, affairs) seems to me to suggest that guilt and shame have limited shelf lives as motivators.<br /><br />The big problems of the food system lie in politics, though, and while feeling good might be worth a couple of extra bucks for organic milk, I doubt it's worth giving up a million-dollar lobbying deal, especially if you know the guy down the hall will take it.<br /><br />I also observe that fear has been deployed more successfully as a feel-bad tactic, specifically around food safety, and while I don't love that in a values way, I think it may hit the right combination of self-interest pull and fear-based push to make change happen.Sarah Twichellhttps://www.blogger.com/profile/00320132499523109671noreply@blogger.com